Even at a time of economic crisis, food and wine tourism still appears to be going strong. Your typical food and wine tourist is still spending quite a lot, unlike other types of tourists.
This is why more and more wine producers have begun developing hospitality services. Food and wine tourism is also a way of securing customer loyalty.
During the workshop we’ll talk about the best way to manage your guests’ stay and how to promote your business, particularly online, via your own website or the infamous TripAdvisor.
Indeed wine tourists like to be organized and typically prepare their itinerary on their own, in advance and online.
Finally, we shall discuss how newsletters and wine clubs help you stay in touch with your guests.
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